With more than 70-million users, TikTok has moved vertical and short-form video into the mainstream of American life. Nearly 60% of travelers on/using TikTok report daily usage — 74% of users have looked up brands they were exposed to on TikTok, and more than half of these users purchased a brand's product or recommended a brand to others after seeing their ads on the platform. Travelers everywhere continue to turn to short-form video content for trip inspiration and planning, making effective destination storytelling across vertical video platforms more essential than ever. Click the link below to learn how to utilize short-form video in your business.


Click here to read the Branson Chamber Newsletter 06-15-2023:

Click below and download the Branson Chamber Newsletter 06-15-2023.